
Overview
Design and systems engineering for Penske Media Corporation's New York studio at 475 Fifth Avenue — a single flexible production space architected to serve brands like Rolling Stone, Variety, and Billboard across editorial and live formats.
Design a single, flexible studio at PMC's New York headquarters that could serve multiple editorial brands and live formats without fragmentation.
A single studio designed to flex across PMC's editorial and live formats — delivered as design and systems-engineering services, with integration handled separately.
